Volkswagen
Brand imagery

In a product-independent photo production, we produced various motifs for the Volkswagen brand. These motifs cover topics such as lifestyle, brand, service, electric mobility, sustainability and more. They are primarily used on the Volkswagen website for teasers & header images. The aim was to create a big pool of images that represents a consistent and authentic look for the new brand-direction.

Credits

Client: Volkswagen
Agency: DDB Berlin / Voltage Year: 2022/23
Role: Concept / Creative Lead Art & Production Lead
Photographer: Johannes Mink
Senior Producer: Alexander Seib
Art Buying & Production: Anne Kotte @ WE LOVE artbuying
Postproduction: Jenny Cremer
Styling: Irina Skladkowski